American University Lambda Chi Alpha
Student Activities MGC 271
4400 Massachusetts Avenue, NW
Washington, DC 20016

True Brother Initiative

As a co-curricular partner in higher education and leader in the Greek movement, Lambda Chi Alpha Fraternity is redefining the undergraduate Greek experience by focusing on the importance of the maturational development of today’s fraternity men. Unlike many peer fraternal organizations, Lambda Chi Alpha is measuring the interpersonal development progress of its members and comparing the outcomes across campuses.

Under the umbrella name of the TRUETM Brother Initiative, Lambda Chi Alpha has structured a comprehensive development program for undergraduate brothers to actively live our Seven Core Values in every aspect of their lives. Developed and piloted in 2006, the TRUE Brother Initiative was made available to our nearly 200 chapters and colonies in 2007.  To measure the effectiveness of the program, surveys are administered at association and initiation, and the final academic term before graduation.

From the beginning of a man’s Lambda Chi Alpha experience, these values are instilled and cultivated through a tactical approach to values-based recruiting. Additionally, our associate member program has grown through a demanding, but never demeaning, new member education framework focusing on a young man’s growth, maturation, and development rooted in these philosophical values. 

For more information about the TRUE Brother Initiative, please contact the local chapter Education Chairman.


Lambda Chi Alpha True Brother Initiative